The Hatch Winery

Why it stands out

The Hatch Winery is one of West Kelowna's most playful tasting-room experiences, known for irreverent labels, artful storytelling, and a deliberately unpolished sense of fun. It is the original Jason Parkes Customs winery, built around personality as much as wine.

What to expect on a visit

Guests can expect a casual tasting room tucked along Boucherie Road, with flights that lean into stories, unusual labels, and a wide-ranging wine portfolio. The Hatch describes itself as a haven for the odd and inspired, making it a good fit for visitors who want wine without a formal or overly serious tone.

Tour planning notes

The Hatch is a strong West Kelowna stop for groups who want energy, humour, and memorable labels. It pairs well with more polished nearby wineries when the route needs contrast and a stop that usually gets people talking.